Conceived as a “Hall of Technology,” the DREAME Global SI Concept Experience Center focuses on a complete closed loop of display, hands-on experience, and service operations for the brand’s full range of smart home appliances. Every detail is permeated with the values of “technology, intelligence, premium quality, and fashion,” creating a resonance between product and user while delivering the brand’s technological DNA and high-end positioning.
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Global Future Design Awards 2025
DREAME Global SI Concept Experience Center
Commercial Interior (Concept)
Firm
RE&DER DESIGN PLC
Architect/Designer
WUZHAN WANGLIGANG
Design Team
WU ZHAN WANGLIGANG
Location
China
Country
China
Photographer/Copyright
©RE&DER DESIGN PLC
Website
N/A
Instagram
N/A
Facebook
N/A
Whatsapp
N/A
Dominated by a black-and-gold palette, the space sets a refined, premium foundation where the gleam of metallic textures collides with the matte grain of black panels. Clean geometric lines compose an orderly, expansive form that seamlessly incorporates scenario-based design to create a dedicated kitchen-appliance zone. In doing so, the environment becomes an emotional bridge between brand and user, allowing the brand’s spirit to sink deep into the heart through tangible experiences and elevating the journey from functional interaction to emotional affinity.
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